Role Overview:
As a Marketing & Branding Intern at The Yoga Journey, you will play a vital role in developing and executing marketing strategies that inspire and engage our audience. You’ll gain hands-on experience in social media management, content creation, and campaign analysis, all while contributing to the growth of a purpose-driven wellness startup.
Please note: This is an unpaid internship role.
Key Responsibilities:
- Marketing Strategy Support:
Assist in developing creative marketing strategies to promote our brand and offerings.
Collaborate with the team to align campaigns with company goals. - Content Creation:
Create engaging content for social media platforms, including posts, captions, and visuals.
Manage online advertising campaigns and analyze performance metrics. - Branding Consistency:
Ensure consistent branding across all marketing materials and platforms.
Work closely with designers to create visually appealing assets. - Campaign Analysis:
Track and report on campaign performance using analytics tools.
Provide insights and recommendations for improvement. - Project-Based Work:
Contribute to special projects, such as product launches or seasonal campaigns.
Perks of the Marketing & Branding Internship Program:
- Professional Growth:
Hands-on experience in marketing strategy, content creation, and analytics.
Mentorship from experienced marketing professionals. - Industry Exposure:
Learn how marketing functions in a fast-paced startup environment.
Gain insights into wellness industry trends and consumer behavior. - Wellness Perks:
Free access to all online yoga classes, meditation sessions, and workshops.
Discounts on merchandise and wellness products. - Certificate of Completion:
Receive a formal certificate after completing 600 hours. - Networking Opportunities:
Connect with industry professionals, influencers, and like-minded peers. - Portfolio Building:
Create tangible work samples, such as social media campaigns and analytics reports. - Flexible Schedule:
Remote work options for most tasks.
Flexible hours to accommodate academic or personal commitments.
Who We’re Looking For:
- Students or recent graduates pursuing degrees in Marketing, Communications, Business, or related fields.
- Strong organizational and communication skills.
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and familiarity with social media tools (e.g., Canva, Hootsuite).
- Passion for wellness, yoga, and storytelling through marketing.
- Ability to work independently and collaboratively in a dynamic startup environment.